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Why do new Nonprofits fail?

Why do new Nonprofits fail?

50% of all Nonprofits fail in the first year. The top reasons cited are 1) lack of infrastructure and 2) lack of funding.   Years ago, I was on a new nonprofit’s working board in their first year of operation. I felt the overwhelm of everything that I knew...

How Restricted Funds Factor Into Your Fundraising Letter

How Restricted Funds Factor Into Your Fundraising Letter

I think the first thing you have to understand is that any time you ask a donor to give for a specific purpose, the funds given must be used for that purpose. That is called restricted funds. Unrestricted funds are the opposite. They can be used for any expense – including salaries. When we write our fundraising letters, fundraising professionals know that giving for a specific purpose raises more money. This often leaves us with a dilemma – what if we raised more than we need for the purpose?

The 3 Myths Stopping You from Fundraising

The 3 Myths Stopping You from Fundraising

Organizations who are just starting out know the urgent need for funding. Led by people who, while good-hearted, don't understand the fundamentals of fundraising sustainability. They're often looking for the visible, known, quick solutions to funding their missions....

Fundraising Basics: COVID-19 Edition

In this unprecedented time, fundraising is more important than ever. Question is how do you fundraise? My husband and I were talking the other day because, for some reason, he has an interest in how to fundraise when you are in isolation. My husband, who is not...

Six Frequently Asked Questions About Fundraising Answered

If someone tells you as a new nonprofit they can write grants for you and get them funded, they either are naive or want to sell you services. I was naive enough when I started to think every new organization could get grants right away.

Is Your Nonprofit Ready for Grant Money? Pt 2

In the last post, we discussed getting your nonprofit organizationally and operationally ready for Grants. In this post, we'll talk about being financially and programmatically ready. Financial You must have an operating budget. This should be a yearly budget approved...

Want to Finally Fund Your Mission? Here’s What You Need to Know.

Now is the time to start making plans to fund your mission. Did you know that 53.8% of nonprofits start planning their year-end appeal campaign in October? Did you know that 59.9% of nonprofits make between 1-3 donor “touches” for their year-end campaign? That campaign usually includes appeal letters! Did you know 28% of nonprofits raise 26-50% of their annual funds from their year-end ask? Would you like to be in that 28%? What could you do with those funds? To help you through the process, the entire month of October will be dedicated to Appeal letters.

Successful Social Media Strategy for Nonprofits

“We’re just starting out and don’t have a lot of original content or a program to promote but we need a social media presence. What do we post?” This is a dilemma I hear often. I always recommend a social media strategy called 4-1-1. It comes from social media experts...

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A Simple Plan

About Me

Most nonprofit leaders lay awake at night trying to figure out how to fund their mission. Hi! I'm Alesha. I teach sustainable fundraising in a way that they can take action today so they can serve their clients. I can help you move from just getting started funding your new nonprofit to gaining confidence in your fundraising and building relationships to knowing what works for your organization and looking at the infinite game when it comes to funding. I’ve worked with nonprofit Founders and written the book I HAVE MY 501(C)3! NOW WHAT?!? Your Blueprint to Starting Your Nonprofit Without Being the Sole Funder that lays the foundations for funding in a new nonprofit. I’ve worked in Development (Fundraising) Departments in large organizations and I know the no cost, low-cost methods they use to bring in funding. I bring those sound strategies to the nonprofits I serve.

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Keep up with what’s going on in the club! Facebook Lives, new releases, challenges, and all things fundraising can be found here.

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