I am continuing the series where I give you posting ideas for each month.This time it’s April. I’ve included some notes that are COVID-19 specific so you can fit the post to more relevant times. I’m giving you a list of national days so you can tailor days to your nonprofit. Go here for more days: https://nationaldaycalendar.com/april/
April
1st
- April Fools Day- a great day to host a no show gala! Otherwise, does your organization have a practical joker? Spotlight them. Is there a tasteful prank you can play or help others play on social media that relates to your cause?
- National Walking Day – First Wednesday in April
- (nonprofit specific) if you are a health-related nonprofit, then use this day to focus on the benefits walking has on your cause.
- Childhelp National Day of Hope – First Wednesday in April- (nonprofit specific)- how can your audience help a child? Consider this a promotional post if you ask for donations or in kind.
2nd
- National Reconciliation Day- This is a day intended to patch up relationships. Misunderstandings, unintended words or actions and simply an unforgiven mistake can tear apart relationships. Is this an issue your organization deals with? Use today to clear up myths or misunderstanding people have of your cause.
- National One Cent Day- how can one cent be saved by your organization and make an impact?
- National Sourdough Bread Day
- National Burrito Day – First Thursday in April- (fun post) Ask what your audience’s favorite burrito is.
- National Ferret Day- (nonprofit specific) animal welfare nonprofits can spotlight this animal. Can you dress a dog or cat up to look like a ferret and say, “Rover wants to wish you a happy National Ferret Day.
- National Peanut Butter and Jelly Day- (fun post)- How do you like your pb&j?
- World Autism Awareness Day – (nonprofit specific)- share a statistic or client story.
4th
- Jeep 4×4 Day- Find a local Jeep Club and plan a day for the Jeeps to come to your cause and do some cause-related fun.
- National Walk Around Things Day- Your organization could observe this day in a few ways. 1) You could approach this day from a what problem or situation does people “avoid” related to your cause. Or 2) Walk around your facilities, take pictures, and collect stories to post on social media.
5th
8th
- National All is Ours Day- This day can be used as a day to take a look at the beauty around you or to share something with someone. If you are a conservation cause, use this day to take a look at the beauty of what is and why we don’t want it destroyed. Generally, a cause could use this day to ask for in-kind donations or to share a beautiful story with your supporters.
- National Zoo Lovers Day- Zoos and animal lovers can celebrate this day with pictures and stories. Set up a picture taking booth so supporters can take selfies or create a fun Facebook profile frame. Post behind the scenes videos of your day.
9th
- National Cherish an Antique Day- Do you have something old? Spotlight it on this day.
- National Former Prisoner of War Recognition Day- War or military related causes can use this day to spotlight a former POW or the good work you do for POWs.
- National Name Yourself Day- Ask your supporters to rename themselves for the day to something that reminds them of you. Ask for selfies with the new name. Use #NationalNameYourselfDay to post on social media.
10th
- National Encourage a Young Writer Day- Does your cause encourage young writers? Hold a short story contest and have your supporters vote on Social Media for the story they like best.
- National Siblings Day– Do you work with children with siblings? Share photos or stories of those siblings or talk about the number of siblings you serve. If confidentiality is an issue, use your Board, staff, or volunteers to share pictures of their siblings and talk about the importance of siblings as it relates to your cause.
11th
13th
- National Blame Someone Else Day – First Friday the 13th of the Year- Who are you blaming for the things that go wrong today? Your supporters and employees can have fun with this by posting selfies with who you blame. Use #BlameSomeoneElseDay to post on social media.
14th
- National Dolphin Day– Need I say more?
- National Reach as High as You Can Day- How is your organization reaching as high as it can? How can your supporters help?
15th
- National Rubber Eraser Day- What would you like to erase? Relate it to your causes’ mission.
- National Take a Wild Guess Day- Fill a jar with jelly beans and ask your supporters to enter a contest to take a wild guess at how many jelly beans there are. Use a third party free app to have people give their name and email address to submit their answer. Give a prize by email to the person that wins and announce it on social media. You can also pair this with a National Month and have some fun facts of awareness. Use #TakeAWildGuessDay to post on social media.
16th
- National Healthcare Decisions Day- Are you a health related nonprofit? How can you tie this day to your mission?
- National Wear Your Pajamas to Work Day- You may not be able to wear you PJs to work but what if you could? Post pictures of employees in comfortable positions (feet on the desk, in sock feet, with bedroom slippers on) and say “Since we couldn’t wear or PJs to work for National Wear Your Pajamas to Work Day, we are doing the next best thing…” (This might not be the novelty it once was depending on what we’re doing because of COVID-19. In that case, flip the script and show people in their work clothes as their PJs. Call it the new PJs).
- National High Five Day – Third Thursday in April- How can you give your donors a high five for partnering with you and making a difference?
19th
- National Get to Know Your Customers Day– Third Thursday of Each Quarter- Instead of customers, how about donors? What is your burning question you’d like to ask?
22nd
- National Earth Day- Obvious day for conservation and environmental causes.
- National Girl Scout Leader’s Day- Need I say more?
- National Jelly Bean Day- If you missed the jelly bean guessing game earlier, you could do it here.
23rd
- National Cherry Cheesecake Day
- National Lost Dogs Awareness Day- Pet rescues are racking up this month! Here is another lead magnet opportunity with a “What to do When You Lose Your Dog” checklist or tips sheet.
- National Take a Chance Day- Ask your donors to “take a chance” on your clients and give to help a specific service.
- National Take Our Sons and Daughters to Work Day – Fourth Thursday in April- Depending on COVID-19, this may not be as novel but you could have some fun with this just the same. Have staff take pictures of their kids “visiting” their parents in their home office.
24th
- National Pigs in a Blanket Day
- National Teach Children to Save Day– Changes Annually- Good for financial and financial literacy causes. Use a lead magnet for fun ways to teach your kids to save.
- National Hairball Awareness Day – Last Friday in April- Cat Lovers know about this one! What can your pet related cause do to raise awareness?
- National Arbor Day – Last Friday in April
25th
- National Telephone Day- Who could resist a selfie on this day? Or ask, how do you use your phone.
- National Administrative Professionals Day – Wednesday of Last Full Week in April- Recognize your Administrative Professional and ask how your fans are being recognized or are recognizing their Administrative Professional.
26th
- National Help a Horse Day- Horse related causes ask for in-kind and donations to celebrate!
- National Kids and Pets Day- No one can resist kids and pets. How can you incorporate them into your cause?
- National Pretzel Day- How do you get all twisted up? Connect it to your cause.
- National Richter Scale Day- STEM education related causes could connect this day to an educational activity and video the fun.
- National Poem in Your Pocket Day – Changes Annually
27th
- National Tell a Story Day- Tell us a client story.
- National Day of Silence – Changes Annually- What are the things your clients keep silent relating to your cause? How are you working to change that?
30th
- National Adopt a Shelter Pet Day- This one is self explanatory. Ask people to post pictures of their shelter pets!
- National Honesty Day- Can we be honest with you? Tell a little known fact about your organization.
Nonprofit Specifics
April
3rd
4th
- Childhelp National Day of Hope – First Wednesday in April- This day is usually observed by lighting a 5 wick candle and observing a 5-minute silence represents the approximately 5 children who die every day as a result of abuse in the United States. Fight to end child abuse and us #ChildhelpNationalDayOfHope to post on social media. Hold a vigil and write a press release to raise awareness for your child abuse cause.
5th
- National Go For Broke Day- This day has roots in the military. Veteran and military based causes could use this as a did you know post. Click the link to find out more.
- National Alcohol Screening Day – Thursday of the First Full Week in April- Use this day to raise awareness for alcohol abuse and the affects.
7th
- SAAM Day of Action – First Tuesday in April- Nationally recognized in the United States and observed annually as part of Sexual Assault Awareness Month (SAAM), SAAM Day of Action provides a day for your sexualt assault awareness cause to focus awareness on sexual violence prevention. Human Trafficking causes can piggyback on this cause as a way to talk about Human Trafficking.
10th
- National Farm Animals Day- Children’s causes can use this day for a field trip or connect to something educational the kids are working on.
- National Library Workers Day – Tuesday of National Library Week- If you are a library, celebrate your employees. Focus on their “why” for doing what they do.
11th
- National Pet Day- Pet rescues have a lot of good stuff this month! Use this day to promote a lead magnet about how to care for your pet.
- National Bookmobile Day – Wednesday of National Library Week- Need I say more?
13th
- National Make Lunch Count Day– For food related causes, talk about the impact meals have on your clients.
29th
- National Pet Parents Day – Last Sunday in April- This is for pet rescues. Ask pet parents to post pictures of their fur babies on your page. Or did you have an adoption on Saturday. Post pictures of the new families!
April Monthly Observations https://nationaldaycalendar.com/april-monthly-observations/
National Month of Hope *- Here are some great recommendations from the website:
Everyone needs a little hope now and then. Spread a little sunshine their way and bring some hope into their lives.
- Volunteer by reading to children in schools
- Experience meaningful and healthy communication with loved ones, family, friends, co-workers, and colleagues
- Giving of time, food, and money to help families in need
- Minister to those incarcerated by writing letters and visiting
- Post on social media words of hope
- Sharing your story of overcoming with those who are going through hard times
- Lending a helping hand to those in need
- Cleaning up areas where there is trash such as parks and beaches
- Spend a day with the homeless whether on the streets in shelters, etc. “Unless you walk a mile in their shoes you won’t know how to help!”
- What hope can your nonprofit give in light of COVID-19?
- Use #NationalHopeMonth to share your hope on social media.
National Canine Fitness Month– Pet Causes- How do the canines in your care get their exercise? Make a list of Lead Magnets you could offer throughout the month. Examples: “Ways to Exercise Your Canine Friend that Isn’t a Walk” or “Dog Friendly Places Resource List”.
National Internship Awareness Month– Have an intern? Celebrate them. Want an intern? Use this month to let people know you want one.
National Fair Housing Month- For financial and housing causes. Tips for Fair Housing Lead Magnet.
National Autism Awareness Month- For Autism causes.
National Humor Month- What can you find humorous? Once a week tell a corny joke.
Sexual Assault Awareness Month- For Sexual Assault causes.
There you have it. Schedule your posts. If you have questions, send me an email or message me on Facebook!